Category Archives: Book production

Need to pay for your book project? Try crowdfunding!

We’ve seen many authors and artists come through our shop who have used a crowdfunding website to fund the cost of publishing their books. What is a crowdfunding website? It’s a website that exists as a platform to help people who have an idea, but need dollars to make the idea a reality. In our line of work, that idea is a book.

Listing your project on a crowdfunding website is also a great way to test the market’s interest in your book before it’s published. It will help you start thinking about the niche your book will fill. If you can successfully generate buzz for the concept of your book on a crowdfunding platform, there’s a good chance you’ll be able to enjoy some traction with your marketing efforts once the book is published.

The most commonly-used crowdfunding website is Kickstarter. Here is a link to their handbook to get you started, and a few tips to help along the way:

  • Backing others helps you learn the ropes and get a feel for the Kickstarter community.
  • Set up your payment options in advance so you are ready to accept funds on day one.
  • Be clear on discounts and perks – and get creative!
  • Aim high when setting your dollar amount, but not so high you can’t meet your goal and cash in.
  • Tell the story of your book, and consider making a video.
  • Answer all backer questions. They are supporting your efforts!
  • Use a simple analytics tracker to learn more about your readers.

Time to get inspired! Here are a few authors we know used Kickstarter to fund their book projects, then hired us to print them.

Bard_Hey Baby

 

Breena Bard, a Portland, Oregon-based cartoonist and graphic novelist released “Hey Baby,” a 6.5×8.5″ softcover, in summer 2016.

Breena’s Kickstarter

http://www.breenabard.com/

 

 

 

front-spine-back-covers-under_covers-outlined.eps

 

 

 

Margaret Davis, another Portland-based writer and book artist, funded “China Under the Covers” this past winter.

Margaret’s Kickstarter

http://chinaunderthecovers.com/

 

 

 

 

Adobe Photoshop PDF

 

 

Olympia-based fungi enthusiast Ellen King Rice funded her novel “The Evo Angel” in 2015 for publication in spring 2016.

Ellen’s Kickstarter

https://www.ellenkingrice.com/

 

 

 

 

Back in 2014, Peter Donahue funded a beautiful full-color, full-size landscape hardcover book complete with custom-printed end sheets and a matte-laminated dust jacket for the first volume of his popular “Rudek and the Bear” comic collection. As one of his Kickstarter pledge prizes, Peter drew any supporter who pledged $35 or more into the style of his characters and added it as a spread in the beginning of his book.

RUDEK AND THE BEAR VOL 1.indd

Peter’s Kickstarter

Peter’s ongoing web comic: http://zuzelandthefox.com/

Test the waters for your book project! Try crowdfunding!

We Went to Wordstock!

This time last week, Genevieve and Alison were loading up boxes of guidebooks, tote bags, business cards, candy, and Genevieve’s trusty typewriter Buttercup to drive south for Wordstock, Portland’s recently-rebooted  festival of books and writing hosted by Literary Arts.

2-wordstock-boothThousands of writers and readers from around the region gathered at the Portland Art Museum last Saturday to attend workshops, hear readings from over 100 authors, and wander the booths at the book fair.

We talked to dozens and dozens of readers and writers, most of whom stepped up to our booth to browse our beautiful selection of sample books, and to pull a word from a fish tank to use in a sentence on Buttercup, the 1950s Royal typewriter that made the trek with us. Many of them took a copy of our free guidebook to learn more about the book printing process for themselves or a friend or family member working on a book.free-words

As a short run book printer, we attended this  event not only to meet writers who might be interested in publishing their own work who might need a printer, but also to chat with the 25+ independent publishing companies who were there to meet writers and sell their books.

While many of these publishing companies are big enough to need quantities of books that warrant printing on offset presses, they may need Advance Reader Copies (ARCs) ahead of the run that will be sold in stores. Our digital printing methods mean we can keep costs low on a smaller run of books, and we can produce them on fairly short notice if a publisher finds themselves with a deadline an offset printer couldn’t hope to meet.

We had the great privilege of printing the ARCs of City of Weird, a fresh-released collection of short stories from Forest Avenue Press. This book was a Powell’s Pick of the Month in October! We also saw past clients at tables for Atelier26 Books as well as the Willamette Writers, who print their literary journal, The Timberline Review, with us. We made friends at booths for YesYes Books, Chin Music Press and Overcup Press.

All in all it was a day full of excellent conversation with fellow book-folk. We can’t wait for next year!

 

How Long Does It Take to Print a Book?

This is one of the most commonly asked questions when a customer places an order for a book. While our standard production time for softcover books is 10-15 business days once your proofs are approved, there are many factors that can impact the time your project is in our shop.

How you submit your files and the binding style of your book are the major variables that impact turnaround times.Need-books-in-a-hurry

Print-Ready PDF Orders

The fastest way to get from file submission to printed books is to design your cover and interior and submit print-ready files. Once you’ve created an account and generated a quote to match your file specifications (trim size and page count, plus the quantity you’d like printed), you can finalize your order with a credit card for half of the estimated order total right through our website. Then you can use our file upload tool to submit your print-ready files.

Once we have your files, we check them for potential printing problems then prepare your proof. If your files meet all of our requirements and we can proceed right to proof prep, we’ll have your proof ready to go in 3-4 business days. If you opted for an online proof, you can download and review the proof immediately. If you upgraded to a printed proof, we’ll mail an unbound proof to you via USPS Priority (1-3 business day transit time for most locations).

Design Services

If you opt to hire Gorham Printing for design services, the time between file submission and proofing is a bit longer. Depending on the complexity of your design and the components you’re hiring us for, the process can take anywhere from 5 days (Assisted Cover Design only) to 2 weeks or more (Level 3 Interior Design plus a Custom Cover, for example). Once design is complete, you’ll receive your proof in the format you’ve selected on your order.

Production Times

Once you’ve given us permission to proceed to production by submitting a signed proof form, your order will enter the production queue. Production times vary by binding style and quantity.

Most softcover orders for quantities under 100 typically take 5 business days until they are ready to ship. Orders of 500-1000 typically take 10 business days. Orders over 1000 can take up to 15.

Spiral bound books take 15-20 business days until they are ready to ship. Hardcover books take 6-7 weeks.

What if I need my book sooner?

Give us a call! Our production times are standards based on our experience and typical volumes, but we may be able to coordinate a compressed production window for clients who have events fast approaching. Call us as soon as you know you need books for a specific date, and we will work backwards to determine the date we’ll need your final approval in order to guarantee a specific shipping or pick up deadline.

We do not charge extra for in-shop rushes, but you may need to pay for expedited UPS shipping if our present volumes will not allow for the turn around time your shipping deadline would require.

Customize Your Book with Gorham Printing

Are you looking for ways to set your book apart from the rest? You may want to consider a custom extra. While you won’t find these options in our Quote Generator, we do have standard pricing for extras like printed end sheets in hardcover editions, printing on the inside of perfect bound covers, and custom dies on cloth bound hardcovers.

Give us call (1-800-837-0970) or send us an email (info@gorhamprinting.com) to discuss pricing on your custom extra!

Printed End Sheets

Printed end sheets are a great way to bring your readers into the atmosphere of your hardcover book from the moment they open the cover. Our standard pricing includes white or off-white end sheets, selected to match your interior stock.

Donahue Endsheets

Printed end sheets in Donahue’s “Rudek and the Bear” (learn more at zuzelandthefox.com)

We’ve had some terrific projects come through the shop with printed end sheets, including a web comic anthology by Peter Donahue (right).

Pricing is based on the number of books you want to print AND the number of end sheets to be custom printed (there are two end sheets in each book, and some customers opt for one custom printed and one standard) as well as the orientation of your project (portrait or landscape). Have this information ready when you inquire.

Inside Cover Printing

Softcover books don’t have end sheets, but printing on the inside cover is possible. Pricing is based on the number of books in your order and, like the end sheets, the orientation of your book. This local history book by Anni Evans has an old map printed on the inside cover. Printed Inside Cover

Custom Dies

If you are interested in an image foil stamped on your cloth bound hardcover, or a specific font for your foil-stamped title and author name, you have the option of adding a custom die to your order. Custom dies start at $150 and increase in cost based on size and complexity. Simply submit a PDF of the true-to-size image you’d like cast as a die when you place your order and submit files.

Custom DieThomas Sawyer submitted an image of hands shuffling cards for his custom die.

The possibilities for a truly unique, customized book are endless when you choose Gorham Printing for your book project. We can’t wait to talk to you about bringing your vision to life!

Get to Know Gorham Printing

Welcome to Gorham Printing! We are a highly-versatile short run book printer located halfway between Portland and Seattle. We work with self-publishing authors, independent publishers, universities, historians, artists, and many other types of clients all over the country. For nearly 40 years, we’ve been known for our outstanding print and binding quality and our top-shelf customer service.

We want to make sure your experience with us is as enjoyable as possible. To help make that a reality for all of our customers, our staff has compiled a set of insider tips and tricks so you and your project can prepare for smooth passage from prepress through production. Check out the links to the helpful articles below for more details.

26Jan16Gorham-48-2

The team at Gorham Printing

How Do I Get Started?

Getting Ready for Print-Ready PDF Orders

Preparing Your Content for Design Services

Choosing the Right Paper

Color Management: Pro Tips

Reprints Made Easy

Don’t Forget Shipping

Special thanks to David S. Bailey for the photographs around the shop!

 

Getting Ready for Print-Ready PDF Orders

The components for a majority of the books we print come from a Portable Document Format (PDF) file. While some clients choose to take advantage of our professional design services, many design their own covers and interiors and generate their own PDFs, or hire a book designer to do it for them.

The majority of the interior files we see are generated in Microsoft Word and InDesign. We also see covers designed in Photoshop or Publisher. Here are some notes on getting ready to submit your print-ready PDF files to Gorham Printing.

26Jan16Gorham-91

Our Prepress Technician, Catherine, will review your print-ready PDFs

  • You are ready to generate your print file when your editing is complete.
  • Once you’ve converted your interior native file to a PDF, check every page closely. Each page should look exactly how you want it to print. Same goes for your cover.
  • If you have one (and not all books must), make sure your ISBN appears on your copyright page, and that that page contains all information you’d like to include.
  • We are not a publisher or an imprint. We will not modify your PDF without your consent. File modification requests are subject to hourly prepress rates.
  • Review our print-ready requirements. Not all printers are the same, so even if your book was printed elsewhere you’ll want to verify that your PDFs are set to what we need
  • Familiarize yourself with our proofing procedures to avoid surprises and production delays.
  • When you’re ready to upload your files, the fastest way is with our secure File Upload Tool. This is a secure third-party server that can accommodate up to 10GB at a time. You can also mail us a CD or a flash drive.
Please note: We cannot accept files via email, dropbox, or other outside file sharing services due to security concerns, file size limitations, and possible processing delays.

We want your experience at Gorham Printing to be as pleasant and stress-free as possible. Keeping these tips in mind when you’re getting ready to submit a print-ready PDF order will help make that a reality.

Preparing Your Content for Design Services

If you are not sure how to get your content into a print-ready state, we offer both cover and interior book design services! We asked our design team for some tips on how to make sure your experience in our design department is enjoyable from start to finish.

What We Need to Begin

  • Design-Department

    Our world-class designers, Kathy & Genevieve

    Edited, word-processed manuscript in a single .doc file

  • Image files (.tif or .jpg) labeled to correspond with markers in the text indicating desired placement
  • Back cover copy, ISBN, blurbs or author photo if applicable
  • A .tif or .jpg, 300 dpi image for Assisted Cover Design orders

Text

The majority of the books we design are text-based, mostly prose, but poetry too. Submit your manuscript in a single word-processed file, ideally Microsoft Word in most cases. Kathy or Genevieve will flow your text into Adobe InDesign and set it to the trim size on your order, bearing in mind your pre-discussed preferences and industry standards.

Images

Many of the books we design include photographs, art, and other visual supplements. Images for design orders should supplied in their raw files (.tif or .jpg, minimum 300 dpi). We also offer professional scanning services for hard copy photographs and other documents. See our Service Rates for pricing.

Cover Design

If you have a piece of art, a photograph, or another pre-existing image for your cover, you can take advantage of our $199 Assisted Cover Design option. Kathy or Genevieve will transform your image into a book cover set to our print specifications, including a back cover and a spine with title treatment, author photo, barcode, and blurbs (all optional).

If you have a vision for your cover in mind but not the means to supply the image in a file, you can opt for our $599 Custom Cover Design. This will allow you to work one-on-one with Kathy or Genevieve to execute your concept for a professional cover design. Come to the table with your ideas and let us bring them to life!

Clean copy saves you money!

We like to remind all of our design clients to make sure they edit any text submitted to Gorham Printing multiple times, very closely before you send it. Because we are not a publishing company, we do not modify your content in any way as we sculpt it into book form.

Any editorial changes you find in your first proof are made by your designer at the standard design rate of $92 per hour. The fewer changes you find to make in the text, the lower you can keep your design costs, and your overall cost per book.